What made us buy Televisions?

The world of entertainment was forever changed when John Logie Baird and others made the quantum leap of developing the Television at the start of the twentieth century. The ramifications for the invention were huge. It meant that a news, information and entertainment medium was, on a national scale, finally a reality. Television could become the great informer and entertainer in one fell swoop. There was only one problem, it was met by abject apathy by the British public. The primary reason for this was the incredible cost of a set. Many were included in the gramophone and radio set but this did nothing to increase the sales. Many saw them as vulgar and insisted they were like cabinets to be locked away. The signal was also poor and sporadic. Unlike now when TV aerial repair Bristol providers like aerial-installations-bristol.co.uk were on hand to fix any issues that you may have.

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For the British, their needs were already adequately met. The Radio had been a stalwart companion through the war years and it provided everything they needed. It made them laugh, cry, told them the news, good or bad and was always there. It was cheaper too. If they wanted vision they had the Cinema, where Pathe News would show them pictures and images from around the world and the stars of Hollywood, and the British film industry too for that matter, had the unimaginable glitz and glamor. Newspapers and print media were still incredibly popular. Why would they need to shell out on this extra and expensive equipment?

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The answer came through two events. They centered around the much loved Royal Family. The death of King George VI, a figure of strength during the emergency, was a shock and provoked much sadness. The passing of the King, who had overcome personal difficulties and was never meant to be the Monarch, was deeply felt and the nation wanted to show its respect. His funeral was televised in a massive break from the usual protocol meaning that where they were Britons need not go to London. They crowded around neighbours sets or rented one and told their friends. The same thing happened with the coronation of his Daughter and heir Elizabeth II.

It was too good an opportunity to miss. The BBC, who were the sole provider of programs, took full advantage and made sure that the country knew the potential and power of the small picture box. The national interest peaked and it has never abated.

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